It looks like a USB flash drive, and can even be plugged into a laptop to charge. One Juul pod is equivalent to smoking one pack of cigarettes or 200 puffs. "But Juul news: Vape brand can continue selling its tobacco, menthol flavors of e cigarettes, FDA says ABC7 Los Angeles Juul to stop selling fruit flavored e cigarette pods The FDA's Juul Ban May Not be a Pure Public Health Triumph